A woman whose company sells sex toys through home parties will star in her own reality TV show.

Cable television's TLC says "Mother Knows Sex" chronicles the struggles faced by Patty Brisben and her family as she runs her business.

Brisben founded Pure Romance in 1993; the company's Web site says it has grown into a multimillion-dollar business with 80 full-time employees. Pure Romance relies on a sales force of independent consultants who organize in-home parties where the products are sold.

TLC plans to broadcast the one-hour program at 10 p.m. on Super Bowl Sunday, Feb. 1. It will be repeated three times in early February.