Apple's online App Store has decided it'd rather not be stacked with an iPhone application that lets users jiggle a pair of breasts.
The "iBoobs" application was rejected because Apple deemed it "objectionable content," the U.K.'s Register tech blog reported.
"If you believe that you can make the necessary changes so that iBoobs does not violate the iPhone SDK Agreement we encourage you to do so," Apple reportedly told the creator, Mystic Game Development of Rotterdam in the Netherlands.
The iBoobs application is a computer animation of a large pair of breasts in a bikini top. Shaking the iPhone makes them wobble from side to side, or up and down, depending on the movement.
The company likely developed it to demonstrate character animation middleware, the Register theorized. Mystic's main business is developing 3-D rendering engines for video-game developers.
An earlier application for DOS-based PCs offered a similar function but with the use of a mouse, so Apple may have been worried more about copyright infringement than about offending buyers.