Published October 21, 2008
FRAMINGHAM, Mass. – An attempt to reach younger donors in a letter that repeats the word "blah" 137 times has left some Framingham State College alumni questioning the school's professionalism, judgment and blah, blah, blah.
The Sept. 5 letter was sent to about 6,000 recent graduates who hadn't donated to the school yet.
Christopher Hendry, the school's VP of college advancement, told the MetroWest Daily News he approved the letter, which he saw as a worthy attempt to reach younger donors.
After several complaints, he sent a letter of apology a month later.
Alumnus Ken Shifman, a 2003 grad, said the letter "insults the intelligence" of alumni, and didn't seem like it came from a legitimate school.
Hendry noted that after the letter the school collected about $2,000 from nearly 40 alumni who never gave before.