The Arizona Blood Services is trying a new marketing technique to entice people to donate blood - offering free gas; it is being reported by the Arizona Daily Star.

“Blood donations historically decrease when people are traveling, often causing the blood supply to fall below safe levels,” said Debra Deininger, a spokesperson for the Tucson American Red Cross. “We have projected that we will need to see 23,000 people donate blood now through Labor Day in order to maintain an adequate supply through summer.”

On Memorial Day, donors at two Tucson blood centers will receive free barbeque meals and the chance to win a $150 gas card, according to the newspaper.

Click here to read the full story from the Arizona Daily Star.