Radiohead allowed fans to choose a price for their latest tunes. Now, the best-selling band is hoping fans will make them a music video, too.

TBD Records, Cartoon Network's Adult Swim and animation Web portal Aniboom.com are sponsoring an online contest inviting Radiohead fans to produce an animated music video for any song from "In Rainbows," the band's popular 2007 album that was originally available for download at an optional price.

Online voters and a panel of judges will select finalists with Radiohead choosing a winner who will receive a $10,000 prize to produce a full-length animated music video. The competition began Monday and continues through April 27.