You’ve put down the deposit on your luxury Manhattan apartment. You’ve collected your keys and changed your mailing address. Now, don’t forget to jump off the 25-foot pole in the communal garden and attend the sex classes.
A condominium in Manhattan is aiming to replicate the spa experience full-time. Miraval Resorts, which runs a spa in Tucson, Arizona, thinks that its cash-rich, time-poor customers need healthy eating plans, yoga classes and lifestyle coaches all year round – and without having to schlep thousands of miles.
The company is the latest to gamble on the “spadominium” concept, which involves cloning the elements of a spa holiday and reproducing them in domestic urban environments. The offspring of this real-estate-meets-Reiki love-in is Miraval Living, a block of 365 luxury flats on the Upper East Side complete with residents-only gym, Olympic-sized swimming pool, personal advisers, relationship counselors, nutritionists, meditation room and wholefoods café.
From 7 a.m. to 9 p.m., you can meet your neighbors at activities such as powerflow yoga, aqua aerobics and a book club.
Studios start at $650,000 and the three-bedroom apartments cost $3.5 million. The monthly service charge varies between $1,200 and $6,000 and brings an as-yet-unspecified spa entitlement.