Five billion dollars for a newspaper.

I know Dow Jones is a heck of a lot more than a newspaper.

It's the Wall Street Journal.

And Barron's.

And MarketWatch.

And so much more.

But it's largely known for that newspaper — for that Wall Street Journal.

A bible, but to some, a dinosaur. And certainly not worth the 5 billion smackers my boss Rupert Murdoch is paying for it.

Because we're told print is dead and newspapers are really dead.

So the experts say.

The same experts who no doubt dismissed an Aussie's chances of making a media go of it in this country. Who laughed off FOX. Laughed off FOX bidding for football. And really laughed off FOX trying its hand at news.

They were wrong. And he was right.

They never apologized. He never gloated.

They say he's at it again. He just smiles again. Convinced that content is still king and Dow Jones offers a lot of great content.

He sees the diamond — most just the rough.

But I guess that's what's made him a billionaire and them... not.

Watch Neil Cavuto weekdays at 4 p.m. ET on "Your World with Cavuto" and send your comments to cavuto@foxnews.com

Neil Cavuto serves as senior vice president, anchor and managing editor for both FOX News Channel (FNC) and FOX Business Network (FBN). He is anchor of FNC's Your World with Cavuto - the number one rated cable news program for the 4 p.m. timeslot - as well as the FNC Saturday show Cavuto on Business. He also hosts Cavuto on FBN weeknights at 8 p.m. In addition to anchoring daily programs and breaking news specials on FNC and FBN, Cavuto oversees business news content for both networks and FNC's weekend business shows, including Bulls & Bears, Forbes on Fox, and Cashin' In. Click here for more on Neil Cavuto.