NEW YORK – A new NBC show should attract attention for the title alone: "Without Breasts There is No Paradise."
The series is about a 17-year-old call girl who worries that her flat chest will consign her to a life of poverty.
The network has agreed to produce a primetime, English-language version of the telenovela of the same name, which has set ratings records in Colombia. A Spanish edition with a different cast and script will be made by Telemundo, also owned by NBC Universal.
The show broke ratings records in Colombia that previously had been set by "Betty La Fea," which became an English-language success when it was remade into "Ugly Betty" by ABC last fall. But "Sin Tetas" also has attracted protests from feminists and pro-family groups in a country where breast augmentation is big business.
"I scour the world for the best ideas and for the game-changing hit shows and `Sin Tetas' is one of those shows," said Ben Silverman, NBC entertainment chairman.
The Colombian production company Canal Caracol let NBC Universal (a unit of General Electric Co.) acquire the rights.