Below is the text of the e-mail sent by Kim Roberts to 5W Public Relations in New York. Roberts, an exotic dancer, accompanied the woman accusing members of the Duke University men's lacrosse team of raping her the night of March 13.
Sent: Wednesday, April 19, 2006 2:21 PM
To: Ronn Torossian
Subject: duke lacrosse scandal
My name is Kim and I am involved in the Duke Lacrosse scandal. Although I am no celebrity and just an average citizen, I've found myself in the center of one of the biggest stories in the country. I'm worried about letting this opportunity pass me by without making the best of it and was wondering if you had any advice as to how to spin this to my advantage. I am determined not to let any negative publicity about my life overtake me. I'm so confused as to who to talk to for relevant advice and I hope that you can return my e-mail. If you cannot help, do you know of any names and numbers I can call?
Thanks for your time,
The 2nd Dancer...
Below is the text of a press release from 5W Public Relations in response to questions about Roberts' e-mail soliciting help in the Duke matter.
"We understand now that we were contacted because of our experience in crisis communications with high profile individuals, particularly our representation of Lil' Kim of whom this woman is a huge fan. We have been in discussions with her and are currently evaluating our position on this matter. I have been asked why she contacted us — My response: Anyone who is in the firing line of the media should contact a PR firm — The media swarms are very intimidating and scary and people should always contact media experts before speaking with the media," said Ronn Torossian, CEO of 5W Public Relations.
The firm has represented a number of high profile celebrities and cases.