Some Tony Team members have asked us for suggestions on the best way to compose your e-mail Action Alert. Below, we have listed a few pointers to help get your message across.
Use proper spelling, grammar, and punctuation.
Do not write in CAPITALS.
Do not overuse abbreviations and emoticons.
Don't send or forward e-mails containing libelous, defamatory, offensive, racist or obscene remarks.
Most importantly, be sure to read your e-mail before you send it.
Here's an example of an effective letter:
To whom it may concern:
I am writing to express my extreme interest in hearing The Tony Snow Show on (station call letters here). Your station is among my favorites and I would love for Tony to become a part of your great programming.
My interest in Tony Snow is strong enough for me to switch stations if it's picked up by one of your competitors. Please do what you can to get The Tony Snow Show on your station.
(insert your name and town)
If you have any suggestions, please send them along! We want to make sure that your voice is heard!