Danica Patrick is losing GoDaddy as her primary car sponsor.
The internet domain giant has decided to pull its sponsorship of Patrick's No. 10 Chevrolet, which is fielded by Stewart-Haas Racing.
The 33-year-old Patrick is in the final year of her contract at SHR and landing a primary sponsor could be key to her NASCAR future.
GoDaddy wants to sign her to a personal services contract but will no longer sponsor her car.
Phil Bienert, the chief marketing officer at GoDaddy, says "we love Danica and all she does to empower and inspire people, especially women, which is why we are working to keep her in the GoDaddy family. ... The fact Danica is having a record-setting season makes it tough to leave this motorsports sponsorship, without a doubt."