Dale Earnhardt Jr.'s No. 88 Hendrick Motorsports Chevy will be sponsored by Time Warner Cable this weekend at Richmond International Raceway.
Last October, the video, high-speed data and phone services provider signed a three-year extension with Hendrick that included a limited primary sponsorship with Kasey Kahne. TWC first partnered with Hendrick Motorsports as an associate sponsor in 2006 and will continue with the No. 5 Chevy for five races the next two seasons.
In addition to Richmond, TWC will sponsor Earnhardt at Chicago, Loudon, Kansas City and Charlotte in the Chase.
Earnhardt is seventh in the Sprint Cup points standings. The 38-year-old driver, who joined Hendrick Motorsports in 2008, has 19 career Cup wins -- including three at Richmond -- and two Nationwide Series championships. He has held the Most Popular Driver title for past 10 seasons.