By ,
Published January 13, 2015
Sanderson Farms announced Tuesday that it has extended its title sponsorship of the Sanderson Farms Championship for three years.
PGA Tour and tournament officials also announced the tournament, which is held at Annandale Golf Club in Madison, Mississippi, will move from July to late October and the front end of the 2014-2015 official schedule.
That time frame would place it on the same week as the World Golf Championships - HSBC Champions in China this year, so it will not be contested during the 2013-2014 season.
The tournament had been held the same week as The British Open Championship the last three years.
"We are very pleased to announce this extension with Sanderson Farms as well as the date change, which should benefit the strength and growth of the Sanderson Farms Championship," said Andy Pazder, PGA Tour chief of operations. "We are excited about Sanderson Farms' commitment to upgrade the event and make an even bigger impact to charity.
"In regard to moving to the front of the schedule, we anticipate a number of players will use this as an opportunity to get out of the gates fast and strengthen their early standing in the FedExCup," Pazder added. "The overall tournament experience also should be enhanced by less volatile weather and more moderate temperatures. Plus, the players undoubtedly will enjoy playing the Champion Bermuda greens that time of the year."
The purse of the event will increase by $1 million to $4 million in 2014.
https://www.foxnews.com/sports/sanderson-farms-renews-sponsorship