Randy Bernard is returning to his roots after three years with IndyCar, accepting a job as CEO of cable channel RFD-TV.
Rural Media Group announced the hiring Friday, and Bernard was already in Las Vegas taking meetings at the National Rodeo Finals. He spent 15 years with the Professional Bull Riders organization before joining IndyCar as CEO in 2010.
His time with IndyCar came to an end Oct. 28 when he was voted out in an emergency meeting of the Indianapolis Motor Speedway board of directors. His ouster was characterized as a "mutual separation" and IndyCar management has never given a solid explanation as to why fan favorite Bernard was fired.
RFD-TV was launched in 2000 as a lifestyle network with programming emphasizing agriculture, country music and entertainment.