New York Yankees managing general partner Hal Steinbrenner denied a report Thursday that his family is looking to sell the storied franchise.

The New York Daily News reported on its website late Wednesday night that the Steinbrenner family is "exploring the possibility of selling the Yankees."

Citing "multiple baseball and finance sources" the story said that the recent sale of the Los Angeles Dodgers for a record price of $2.175 billion has piqued the interest of Yankees' ownership.

"I just learned of the Daily News story. It is pure fiction," Hal Steinbrenner said in a statement. "The Yankees are not for sale. I expect that the Yankees will be in my family for many years to come."

Hal's father, George, headed a group which purchased the franchise in 1973 for $8.8 million. With George Steinbrenner at the helm, the Yankees captured 11 American League pennants and seven World Series championships. He passed away in 2010 at the age of 80.

Major League Baseball also issued a statement: "Major League Baseball has received no indications from any representatives of the New York Yankees or anyone else that the Club is for sale."