Updated

Gov. Bobby Jindal says Louisiana expects to pay the New Orleans Hornets about $7 million in subsidies which kick in whenever the team does not meet certain annual revenue benchmarks.

The governor mentioned the anticipated payment after discussing his role in a new marketing effort designed to strengthen the Hornets' season ticket base and secure the club's future in New Orleans.

Jindal, several other high-ranking politicians, popular local musicians and celebrities including Saints quarterback Drew Brees are part of the Hornets' "I'm In" campaign.

Hornets' officials say the fact they're working so closely with political leaders on such efforts demonstrates their commitment to staying in Louisiana for the long term.