A former adviser to Hillary Clinton praised Republican presidential front-runner Donald Trump as "the Uber of politics" Tuesday, and warned Clinton's campaign of underestimating the billionaire's appeal.

Mike Berland, who worked on Clinton's 2008 presidential campaign and now serves as CEO of Edelman Berland, said Tuesday morning on Fox Business that from a marketing standpoint, Trump looks like the booming ridesharing service, Uber.

"He is the Uber of politics. He is a disruptive force that is going in, targeting his customers, his voters, very well," Berland told "Mornings with Maria" anchor Maria Bartiromo.

"For whatever crazy reason, Hillary Clinton wants to take on Donald Trump. I've talked to the Hillary people, it is Hillary's dream scenario. And I'm like, 'What're you talking about?'" he added.

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