The Department of Health and Human Services (HHS) is promoting Obamacare through its $1.5 million television studio, which is currently being upgraded for a more “cinematic look.”
The agency has five broadcast studios, known as “HHS-TV,” that are tasked with communicating with the public in times of emergency, such as a pandemic. HHS-TV is also used for public service announcements and press conferences.
However, the studio’s operations in recent months have been almost exclusively devoted to promoting Obamacare.
HHS-TV released a video of Secretary Kathleen Sebelius hyping the opening of the health insurance exchanges as “exciting news” on the first day of enrollment on Oct. 1.
“If you’re uninsured, if you thought that good health insurance would never be within your reach, help is on the way,” she said. The studio also provided b-roll for media outlets of the Obamacare Marketplace on its first day.