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Obama Campaign Becomes First to Accept Text Donations

President Obama's campaign is now taking donations via text messaging, making it the first in history to use the technology.

Supporters can send a text message to Obama for America's number and give up to $50 -- the donation will then end up on their phone bill.

The move was given the go-ahead by the Federal Elections Commission this summer.

Using technology and drumming up grassroots supports has always been a focus for the Obama team, who trails rival Mitt Romney in cash, trying to garner large numbers of small donations.

"Grassroots giving is powering this campaign," said OFA Campaign Manager Jim Messina said in a statement.

"Since April 2011, more than 2.7 million people have pitched in to own a piece of the President's campaign, and last month 98 percent of donors gave less than $250. Accepting small donations by text message will help us engage even more grassroots supporters who want to play a role by donating whatever they can afford to the campaign - and get the President re-elected in November," Messina added.

Recent FEC filings released this week show that Mitt Romney has nearly $60 million more than the president. In addition, GOP super PACs are beating Democratic ones in the money game.

Earlier this year, the Obama campaign also gave Square credit card readers to staffers, volunteers and field crews who had iPhone and Android phones.The Obama campaign says that carriers who have Sprint, T-Mobile, Verizon & U.S Cellular can start sending text donations this week and AT&T will be added sometime soon.

OFA says they'll push the donations at events, in campaign and web ads, where video message could flash that reads "To contribute $10 to Obama for America, text GIVE to 62262."

In 2008, Obama also used a text message to announce that then Sen. Joe Biden, D-Del., was his running mate.

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