A publishing industry veteran who also coaches people on eating and living healthier

Tari Ann Ayala (Courtesy: Tari Ann Ayala)

Tari Ann Ayala (Courtesy: Tari Ann Ayala)

Tari Ann Ayala is now the managing editor of Billboard Magazine, a prestigious position in the world of New York City publishing. But three years ago, while working at Glamour after stops at Elle and O magazines, she became disenchanted with the world of media and took a radical turn back to the time she’d spent with her grandmother in Puerto Rico, plucking avocados and listening to the sound of roosters, cows and goats.

“I was burned out – wolfing down takeout in three bites while waiting for the subway and averaging 60-hour work weeks,” Ayala told Fox News Latino.

So in 2011, she enrolled in a program at the Institute for Integrative Nutrition, studying to become a holistic health coach, while also taking a position as an apprentice on a small farm in Crown Heights, Brooklyn, to learn urban farming.

While she eventually returned to publishing at Billboard in 2014, that drastic move gave birth to Tierra Sana Holistics (which translates as Holy Earth Holistics), a website and business offering Ayala’s services in nutritional coaching, planning urban gardens and cleansings for body and home.

The programs Ayala designs for her customers have what she calls “bio-individuality” – meaning that they’re personalized.

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“For example,” Ayala explained, “bananas are generally well-known to be an amazing source of potassium and a staple in healthy diets. If someone suffers from ailments related to inflammation, we might switch out bananas for another healthy choice a few days a week, as bananas have been associated with having higher inflammation effects on those suffering from arthritis.”

She said, “I get to know my clients and help them navigate what seems like a perfectly healthy choice that might not be working for them.”

In her work, Ayala takes a pragmatic approach – suggesting to clients that eating something healthy is better than nothing healthy. She pushes people to eat greens and limit processed foods and sugars. Or to eat fruit, even if it’s not organic.

“Inching your way from one end of the spectrum (never cook, no veggies, fast foods) to the other (organic and local-grown whole foods, cooking, zero processed foods) is all any of us can do,” she told FNL. “Sometimes time, access and stress can lead to bad choices.”

A lot of what Ayala tries to get her clients to understand is the relationship between their mental well-being and what they eat. “I want to reduce the chemicals in your diet. I do a pantry cleanse, and I ask clients to keep a food diary, but there’s also a huge emotional component, like a chat with a girlfriend. We need to figure out and navigate why you eat, what to eat and what are your triggers,” she said.

But she emphasizes that food isn’t the end goal. “Health is a journey not a destination.”

Ayala also talks a lot about what she calls people’s “quick fix” mentality – particularly city dwellers. “We’ve been sold the quick, easy and new,” she said. “It’s an epidemic of ingredients with too much added sugar and hidden salt and diets offering the fast fix. We have to stop looking outside ourselves for change.”

Ayala’s roots are in Puerto Rico, where there’s a connection to food in terms of where and how it’s grown, she says.

“When I got older and found myself on the Youth Farm in Crown Heights, I felt deeply connected to the earth and to my grandmother. It solidified my determination to work in food justice and education. I get worked up whenever I think that my family has spent years purchasing and cooking food with such love in the belief that they were serving our nutritional needs,” she told FNL.

“The reality is that our food system produces food that is incredibly unhealthy. Much of it contains hormones, antibiotics and questionable, lab-produced ingredients that fuel diabetes and heart disease – diseases that run rampant in many Latino and African-American communities.”

If she could teach people one thing about eating and staying healthy, Ayala said, it would be that the simpler the food source, the better it will serve you. “The more ingredients in an item, particularly the ones you cannot understand, the greater likelihood it will not fully fuel you or potentially it could work against you.”

Fundamentally, she says, “People know what’s good for them and what’s not. But … self-care is super-last on the [priority] list – especially for women.” Take it from someone who knows about a fast-paced lifestyle and the pitfalls of over-working.

Rebekah Sager is a writer and editor for She can be reached at Follow her on Twitter @rebekah_sager.