Published June 28, 2012
The controversial snack food "Nuckin Futs" is set to go ahead after no Australians lodged any official complaint with the trademarks office.
The brand name -- a spoonerism of "f**kin nuts" -- attracted widespread publicity earlier this year after news.com.au revealed the trademark examiner had accepted it for the register pending a three-month "opposition period."
Jamie White, solicitor director of law firm Pod Legal, who submitted the application on behalf of his client from the Gold Coast, eastern Australia, said while he had received a number of emails personally, no one had officially opposed it.
"Nobody took five minutes out of their day to actually oppose it after all the [abusive] emails we received," White said. "So really do people think it's that scandalous and really does it impact them at all?"
"People may have been shocked by the trademark but not offended enough to put a stop to it."
The snack, which is made up mostly of nuts, would not be marketed to children as it was intended to be sold only in pubs, nightclubs and other entertainment venues, says the company.
White is set to lodge the trademark officially this week after successfully arguing his case that "Nuckin Futs" was not offensive because it was commonplace in everyday Australian language.
Until now, it could have been opposed by any member of the public.
The company behind "Nuckin Futs" is now clear to start production of the nutty snack. It has also lodged the trademark for consideration in the U.K.