The latest King Kong film adaptation, “Kong: Skull Island,” may have won the weekend box office with an impressive $66.4 million domestically so far, but it will need to keep reeling in some serious cash to be a smashing success.
“Skull Island” cost about $185 million to make and $135 million to advertise, according to The Hollywood Reporter, meaning Warner Bros. needs the film to resonate with audiences abroad to be sure it breaks even.
According to Deadline, so far the flick has earned about $85 million overseas.
"They had a solid weekend. But they're going to be looking for a half-billion worldwide to make it a certifiable hit," said Paul Dergarabedian, senior media analyst for box office tracker comScore.
"Kong: Skull Island" stars Tom Hiddleston, Brie Larson and Samuel L. Jackson.
Jeff Goldstein, Warner Bros.' head of domestic distribution, said the weekend’s box office sales "far exceeded everyone's expectations.”
The film, which earned a B CinemaScore overall, was graded stronger by younger audiences, many of whom will have extra days off soon for spring break.
"The world of mouth is really kicking in," Goldstein said.
The Associated Press contributed to this report.