Awkward!

Before the 2016 Oscars began, fashion blog Total Beauty made the unfortunate mistake of referring to Whoopi Goldberg as Oprah Winfrey.

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The tweet was eventually deleted, but nevertheless made its way to Oprah herself. Best friend Gayle King posted a photo of the media mogul's reaction on Instagram, writing, "@Oprah & favorite daughter watching #Oscars & seeing @totalbeauty snafu! We all love @whoopigoldberg but we don't all look alike Jeeeze!"

Many on the Internet had fun with the mishap, including the New York Post, which tweeted a pic of Whoopi, writing, "Oh hey, Oprah. #Jokes #Oscars."

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Total Beauty owned up to the mixup, tweeting, "We’d like to apologize to Oprah and Whoopi, as well as everyone we’ve offended. It was our error, and there are no excuses. We’re sorry."

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Meanwhile, Whoopi took time at the awards show to address the diversity controversy in a hilarious parody of an Oscar-nominated film.