Sony Music Turns to Dr. Luke to Help Revive Label

Lukasz "Dr. Luke" Gottwald (AP)

Lukasz "Dr. Luke" Gottwald (AP)

Doug Morris' latest prescription to breathe new life into Sony Music Entertainment was to get a doctor in the house, the New York Post reported Wednesday.

Morris was finalizing a five-year deal to create a new company with uber-producer Dr. Luke, which sources said could be worth up to $60 million.

Dr. Luke, real name Lukasz Gottwald, was behind a string of top 10 hits for Katy Perry, Miley Cyrus, Ke$ha, Britney Spears and Kelly Clarkson, including "California Gurls," "Party in the USA," "Tik Tok," "Hold It Against Me" and "Since U Been Gone."

HOT SHOTS: Katy Perry

Luke's label, Kemosabe Entertainment, is already based at Sony's RCA Records. But the new deal would vastly expand his role at the conglomerate.

He is also behind music publishing companies Kasz Money Productions and Prescription Songs.

A source familiar with the deal told the Post that Morris, the former Universal Music Group honcho who took Sony's reins as chairman a month ago, was looking to make Luke "his new Jimmy Iovine."

Currently chairman of Universal's Interscope Geffen A&M, Iovine started as a producer for Bruce Springsteen, U2, Tom Petty and Stevie Nicks before launching Interscope and discovering acts like Eminem and Lady Gaga.

HOT SHOTS: Lady Gaga

Music consulting firm RM64 Media said on its blog last month that Morris and Luke were locked in negotiations to partner.

"I want to see some radical thinkers and some radical hires," Morris said when he took over at Sony. He subsequently tapped L.A. Reid to head Epic Records and Sylvia Rhone to revive defunct label Portrait.

A Sony rep said, "There is no deal." Dr. Luke's reps did not respond to requests for comment.