Pickups

Evolution of the Ford Atlas Concept
F-150 replacement on the right track?

atlas_front

The Ford Atlas Concept was a surprise hit at this year's Detroit Auto Show. Its bold style mixing traditional F-150 styling cues with forward-thinking design elements. But how exactly did it get to look like it does?

(Ford)

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Designers started sketching ideas for the Atlas about a year ago. One of the early proposals was based on a high speed bullet train and featured a very radical, swept-back aerodynamic shape.

(Ford)

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A very different vision came in the form of a truck styled more like a diesel locomotive, featuring an industrial and very functional design that almost looks military.

(Ford)

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The two very divergent forms melded rather successfully into the final form of the Atlas. Even the windshield of the bullet train sketch, which wrapped over the top of the cabin, was preserved, but with a solid cargo cradle splitting it down the middle for added functionality.

(Ford)

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Interestingly, Ford has been exploring this locomotive-inspired design theme as far back as 2006, when it introduced the F-250 Super Chief Concept, which was a homage to the American passenger trains of the same name from the middle of the 20th Century.

Will Ford stay on this track? We'll find out when the new F-150 hits the road in 2015.

(Ford)

Evolution of the Ford Atlas Concept

F-150 replacement on the right track?

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