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The five minute NRA speech that would change the gun control debate forever

Published March 14, 2013

As Americans, let’s come together, rise above the rhetoric, and actually do something that protects our children.
A marketer’s proposal: The death of conservatism as our default argument, Part 2

Published December 29, 2012

Marketing is all about solving a problem. And in marketing, if you don’t understand the problem of your target audience, YOU are the one with the problem.
A marketer’s proposal: The death of conservatism as our default argument, Part I

Published December 28, 2012

Republicans and Democrats have different behavioral patterns and motivational-triggers, and a fundamental misunderstanding of these differences blindsided Republican thought-leaders in 2012.