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Rick Horrow And Brian Finkel Archive

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  • Is March Madness bad for business?

    Published March 12, 2012

    The biggest loser is in the March Madness hoopla may be American employers, who should expect a major drop in worker productivity over the next month.

  • Move over, Oscar! It's a golden lineup for sports fans

    Published February 21, 2012

    The lead up to Sunday, February 26, includes signature events from the NFL, NBA, NASCAR, and golf, as well as the Academy Awards. If you're a sports fan, it’s nearly impossible to decide what to watch live and what do you entrust to your DVR.

  • Is this the golden age of tennis?

    Published February 06, 2012

    Superstars such as Roger Federer, Rafa Nadal, and Novak Djokovic are carrying tennis to unprecedented heights and interest. 

  • Super Bowl 2012 already breaking records before the football is even tossed in Indianapolis

    Published February 03, 2012

    The Patriots and Giants are two of the NFL’s most popular teams, hailing from two of the country’s biggest media markets and ranking as two of the most valuable franchises in all of sports. Add it all up and Sunday’s game will be a great one.

  • Why this year's Super Bowl could be the most-watched TV show... ever

    Published January 23, 2012

    The Patriots and Giants are two of the NFL’s most popular teams, hailing from two of the country’s biggest media markets and ranking as two of the most valuable franchises in all of sports. That could lead to the most-watched television event in the history of the United States.

  • Will Derrick Rose Do for Adidas What Michael Jordan Did for Nike?

    Published January 10, 2012

    He isn’t as recognizable as Kobe Bryant or LeBron James, but Derrick Rose’s bank account could soon resemble those of the NBA’s most high-profile stars. Rose, the 2011 NBA most valuable player, is close to signing a lifetime endorsement contract with Adidas. If Rose continues to improve as a player, he could do for Adidas what Bulls legend Michael Jordan did for Nike.

  • The Economics of the College Football Bowl Season Are Astonishing

    Published December 12, 2011

    College football’s bowl season begins Friday – spanning 24 days, 35 games, 70 teams, 16 states, over $281 million in pay outs to participating schools and conferences, and, regional economic impacts across the U.S. comprising over $1.7 billion. In 2011, every single one of the 35 bowl games has a title or presenting sponsor attached. 

  • Here Comes the Heisman

    Published December 05, 2011

    Whoever wins the Heisman joins college football’s most exclusive fraternity. With the Heisman comes a lifetime of marketability and endorsement opportunities, which is good for some winners who have fizzled in the NFL.

  • The Business of the NBA Is Big, Big Business

    Published November 28, 2011

    The NBA is a bigger business than Hasbro Toys, JetBlue Airways or MetroPCS. Try imaging one of those companies shutting down operations for a whole year. 

  • Will the NBA Ever Play This Season?

    Published November 21, 2011

    Legal wranglings between the NBA and NBPA are proving to be almost as dramatic as fourth quarter action on the hard court late in the season, with the NBA Playoffs hanging in the balance.